JONES ROAD BEAUTY – PAID SOCIAL
Original Layouts
Story Versions
My Process for High Volume A/B Testing
1.
Match photos to visually support headlines
2.
Layout typography to see how much space there is
Test photo crops, zoom-ins, and rotations for interesting compositions
3.
4.
Strengthen hierarchy, contrast, and pops of color in typography
Layouts for Templatizing
Editing/Compositing To Create Asset-Ready Photos
Ad Brand Guidelines were created based on successful styles, and I pitched in the platform best practices.